Inside the new Peugeot 308, the driver is comfortably seated at the commands of a genuine high-tech "cockpit" featuring an ultra-intuitive, innovative design: the Peugeot i-Cockpit.
The sleek interior design features a clean, airy front section with very few visible buttons and exquisite quality materials, affirming the careful attention to details and finishing touches. The minimalist look is totally innovative and unique in the automobile industry.
At the 29th International Automobile Festival, the new Peugeot 308 was voted the Most Beautiful Interior of the Year 2013 by a jury of experts and avid automobile fans from the motor sport world as well as fashion, design, architecture, culture and media businesses. This award pays tribute to the new Peugeot 308's originality, modernity and overall quality of the Peugeot i-Cockpit, the distinctive character of the Peugeot interior designs. With its crisp, clean look and innovative, intuitive cockpit, the new Peugeot 308 won the jury's heart.
The compact steering wheel, head-up display, 9.7’’ touchscreen and central dashboard offer passengers and drivers a top-quality, incomparably enjoyable experience.